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Freelance SEO and AI consultant · You deal with me, no middlemen

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Google Ads management for small businesses: Customers from Google while SEO builds up

Ads only on the searches in your gap map, with every enquiry measured and a clean-up every week. When SEO starts ranking, they get switched off.

  • More enquiriesfrom the searches that buy
  • Less spendon searches that don't bring customers
  • Cost per customermeasured every month
Raúl Burgos, SEO and AI consultant, standing with arms crossed

Start with a free consultation

Your gap map in under 48 hours, so you know where to start.

How I see it

The ad, only where there's a gap

It's not about showing up in every search, but in the ones that buy. I use the same gap map as for SEO: the ads cover what SEO hasn't won yet and stop being needed where you already rank.

Does this happen to you?

  • You pay for clicks that aren't customers

    The account spends every month, but the clicks come from searches that have nothing to do with what you sell.

  • Google set the campaign up for you

    You followed the automatic recommendations and now you don't know where your ads appear or why.

  • You don't know what a customer costs you

    You see clicks and impressions, but not how many calls, forms or WhatsApp messages each euro brings you.

Straight talk

Is this a good fit?

If I can’t help you, I’d rather tell you before we start.

It’s for you if…

  • You need customers now and SEO will take a few months
  • You're launching a service, an area or a season
  • You already invest in Google Ads and don't know what it brings you

It’s not for you if…

  • You can't set aside a monthly ad budget, on top of the management
  • You're looking for a brand awareness campaign rather than customers
Google Ads

What I do

  1. I choose only the searches that buy

    I start from your gap map and the keywords with intent to hire, by area and language.

  2. I set up search campaigns tailored to you

    Ads written with your brand's messages, with your phone number, your Google listing and your services.

  3. I measure every call, form and WhatsApp message

    Calls, forms and WhatsApp measured with Google Tag Manager, so you know what each customer costs.

  4. Every week I clean out the searches that spend without bringing customers

    I review the real searches and remove the ones that spend without bringing customers.

  5. I send you a report you can read in five minutes

    How much you've invested, how many enquiries it brought you and what I'm changing next month.

Why work with me

What changes when we work together

More than 6 years in SEO and case studies with their screenshots. This is what clients tell me before we start, and what changes afterwards.

  • Today: I can’t compete with the big players

    Working with me: We win the searches they don’t work on

  • Today: I pay without knowing what I’ll get

    Working with me: I see my free gap map before deciding

  • Today: Reports nobody understands

    Working with me: A report you can read in five minutes

  • Today: An account manager who hands my case to someone else

    Working with me: I always talk to the person doing the work

Case studies

Projects with measured results

What I did in each one and what we achieved, with screenshots.

Reviews

What the people I work with say

5.0· 4 reviews

  • Carlos Martínecomars

    «I knew how important it was to have a website to reach new customers, and Raúl Burgos understood exactly what I wanted.»
  • Todo OK MultiserviciosRead the case

    «Thanks to Raúl Burgos we made the leap we needed: we went from the warehouse to a complete digital presence. Today our customers find us on Google and we can measure the real results of every action.»
  • Keto products online shopClient

    «We were able to launch our keto products online shop and start making sales from the first month. Now our customers find us easily online and we can measure all the results.»
  • International sustainable tourism platformClient

    «Thanks to the digital and SEO strategy, we managed to position ourselves as a global reference in sustainable tourism.»
FAQ

What people usually ask me

How much do I need to invest in ads?

It depends on your sector and your area. Before we start I give you a rough figure based on Google's data. You pay the ad spend directly to Google, separately from the management.

Google Ads or SEO?

Both, at different times. Ads bring customers from day one, but stop as soon as you stop paying. SEO takes longer and stays. I use ads to cover what SEO hasn't won yet.

Is the Google Ads account mine?

Yes. The account and the payment method are in your name, and I work with administrator access. If we stop one day, everything is still yours.

How much does Google Ads management cost?

Every business has a different problem and a different solution, so I don't sell fixed packages: the work fits what you need. You can start with a free local SEO consultation: in under 48 hours I'll send you your gap map and, with that, tell you what I'd do.

Is there a minimum contract?

No. The work is monthly and, if one month it doesn't make sense to carry on, we stop.

Shall we talk for 15 minutes?

A short call to see if we’re a good fit. If we are, we’ll set up another day to talk about your project properly; if not, I’ll tell you that too.