I optimise your Google listing so you show up on the map
Category, services, photos, opening hours and posts. It's what appears on the map and the first thing you notice.
Your business · Estepona
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SEO consultant in Estepona: Customers in a town that keeps growing
I help self-employed people and small businesses in Estepona show up on Google Maps and in the searches in their area, in English and in Spanish. You talk directly to me.
Your gap map in Estepona
The searches in your area with no strong competitor, in under 48 hours.
The Estepona market
Estepona is growing, and so are your competitors
Estepona has gained more than 10,000 residents since 2019 and is close to 78,500 inhabitants, with more than 750,000 tourists a year and a foreign population of over 25%.
That's thousands of new people who don't have a trusted business yet and look for one on Google, many of them in English. The question isn't whether they search for you, but whether they find you.
Does this happen to you in Estepona?
New residents don't know you
Someone who's just moved here has nobody to ask. They search on Google and call the first business that gives them confidence.
Others show up on the map
You type «your service + Estepona» and businesses that have been around less time than you appear.
Your website brings nobody from here
It gets visits, but hardly any from Estepona or the Costa del Sol.
By sector
What works in your sector
Every sector in Estepona searches in a different way.
Building, renovations and solar panels
New builds and renovations never stop. «Builders Estepona» or «solar panel installer Estepona» are direct buying searches.
- builders Estepona
- solar panel installer Estepona
Estate agents and developers
With so many foreign buyers, showing up when they search «new build Estepona» makes all the difference.
- new build Estepona
- apartments for sale Estepona
Restaurants and hospitality
With so many tourists a year, the well-kept listing is the one that wins the booking every day of the season.
- restaurant Estepona port
- where to eat in Estepona
Clinics, health and aesthetics
New and international residents look for a clinic on Google before booking an appointment.
- English speaking dentist Estepona
- aesthetic clinic Estepona
Shops and local services
Accountants, garages, hairdressers or shops: newcomers decide on Google who to call.
- English speaking accountant Estepona
- car mechanic Estepona
Local SEO
What I work on in Estepona
Three fronts that reinforce each other. First I look at where you're weakest and we start there.
I set up a system to get reviews every month
A simple system to ask for them consistently and answer them well, including the bad ones.
I create a page for each area you work in
Pages that answer «your service + your area», with content written for each place, not copied from the last one.
I analyse the businesses that show up above you in your area
I look at what the businesses above you are doing and where you can overtake them in your area.
I make your details match across your website, listing and directories
The same name, address and phone number on your website, your listing and the directories, so Google has no doubt about who you are.
I measure the calls, directions and searches that bring you customers
Calls, listing views and the searches people find you with, in a report you can read in five minutes.
Case studies
Local SEO projects
What I did in each one and what we achieved, with screenshots.
Case studiesSEO web designLocal SEOWeb analytics
ecomars: website and local SEO for a solar panel installer in Estepona
How a solar panel and pumping system installer in Estepona went from word of mouth to getting WhatsApp messages, calls and quote requests from Google.
Case studiesLocal SEOSEO web designWeb analytics
Todo OK Multiservicios: from the warehouse and word of mouth to getting jobs from Google
A repair and maintenance company that depended on word of mouth. I built its website, Google listing and measurement so it could get jobs from Google.
Case studiesEcommerce SEOLocal SEOTechnical SEO audit
SEO for a car dealership: +44.5% clicks with 6 pages
I created 6 pages by model and city and removed the ones getting in the way. In three months, an official dealership went from 5,350 to 7,720 clicks from Google.
How I work
How I do it
Paso 1
Local SEO audit
I start with your free gap map: I analyse your listing, your website and the competition in your area. That way we can see where to start, based on what the businesses above you are doing.
Paso 2
Active listening and a plan to get reviews
I read your reviews and your competitors' to find out what your customers value and what annoys them. With that I prepare a plan to ask for reviews at the right moment, with the messages ready, and I help you answer the bad ones too.
Paso 3
Optimising your Google Business Profile
Categories, services, description, opening hours, real photos and posts, all consistent with your website. It's what appears on the map and the first thing you notice.
Paso 4
Earned mentions and citations
I look for magazines, local guides and service directories in your sector where it makes sense to appear, and we see if we can get them to mention you. Earned, not bought. And I check your details are the same in every directory.
Paso 5
Measuring and monitoring
I measure calls, directions, listing views and enquiries from your website, and how you're seen in each area. Every month, a report you can read in five minutes and the next gap we go after.
Areas
The areas I work in
Every area has different customers and different competition. Click on the map or the list to go to each one.
- MarbellaListing, reviews and area pages to compete in the most contested market.
- EsteponaYou are hereLocal SEO and Google listing for businesses in a town that keeps growing.
- ManilvaLocal SEO in English and Spanish for residents and seasonal visitors.
- SotograndeLocal and international SEO for premium customers who search in several languages.
- MadridLocal SEO for Madrid businesses competing neighbourhood by neighbourhood with the big chains.
FAQ
What people ask me in Estepona
Do you have a case study in Estepona?
Yes: the website and local SEO for a solar panel and pumping system installer. You'll find it in the case studies.
Do you have an office in Estepona?
I'm freelance and work remotely, but I'm from the Costa del Sol and know the area. If needed, we can meet in person.
Do you work in English?
Yes. The calls, the gap map and the monthly report can all be in English, and I look at what your customers search for in both English and Spanish.
How much does local SEO cost in Estepona?
Every business has a different problem and a different solution, so I don't sell fixed packages: the work fits what you need. You can start with a free local SEO consultation: in under 48 hours I'll send you your gap map and, with that, tell you what I'd do.
Is there a minimum contract?
No. We work month to month and, if one month it doesn't make sense to carry on, we stop.
Is your Estepona business not showing up where it should?
Get your free gap map and I’ll show you the searches in your area where you can win. If you’d rather talk first, book 15 minutes with me.