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Leerla en españolYour gap map in under 48 hours, your Google listing optimised in the first week and, every month, calls, directions and reviews measured.
Your free gap map
I send it in under 48 hours and you’ll know where to start.
How I see it
The big player works on «plumber Malaga». You can win «plumber Sabinillas», «emergency plumber La Duquesa» and ten more searches nobody looks after, in English and in Spanish. That's the area gap, and that's where I start.
You search «your service + your town» and your competitors appear, even though you've been open for years and do a better job.
It works until it doesn't. And it doesn't reach the new neighbour, who doesn't know you yet and goes straight to Google.
A customer who doesn't know you compares stars before calling. Without a system to ask for them, that's where you get overtaken.
If I can’t help you, I’d rather tell you before we start.
Three fronts that reinforce each other. First I look at where you're weakest and we start there.
Category, services, photos, opening hours and posts. It's what appears on the map and the first thing you notice.
A simple system to ask for them consistently and answer them well, including the bad ones.
Pages that answer «your service + your area», with content written for each place, not copied from the last one.
I look at what the businesses above you are doing and where you can overtake them in your area.
The same name, address and phone number on your website, your listing and the directories, so Google has no doubt about who you are.
Calls, listing views and the searches people find you with, in a report you can read in five minutes.
More than 6 years in SEO and case studies with their screenshots. This is what clients tell me before we start, and what changes afterwards.
Today: I can’t compete with the big players
Working with me: We win the searches they don’t work on
Today: I pay without knowing what I’ll get
Working with me: I see my free gap map before deciding
Today: Reports nobody understands
Working with me: A report you can read in five minutes
Today: An account manager who hands my case to someone else
Working with me: I always talk to the person doing the work
What I did in each one and what we achieved, with screenshots.
Case studiesSEO web designLocal SEOWeb analytics
How a solar panel and pumping system installer in Estepona went from word of mouth to getting WhatsApp messages, calls and quote requests from Google.
Case studiesLocal SEOSEO web designWeb analytics
A repair and maintenance company that depended on word of mouth. I built its website, Google listing and measurement so it could get jobs from Google.
Case studiesEcommerce SEOLocal SEOTechnical SEO audit
I created 6 pages by model and city and removed the ones getting in the way. In three months, an official dealership went from 5,350 to 7,720 clicks from Google.
5.0· 4 reviews
Carlos Martínecomars
«I knew how important it was to have a website to reach new customers, and Raúl Burgos understood exactly what I wanted.»
Todo OK MultiserviciosRead the case
«Thanks to Raúl Burgos we made the leap we needed: we went from the warehouse to a complete digital presence. Today our customers find us on Google and we can measure the real results of every action.»
Keto products online shopClient
«We were able to launch our keto products online shop and start making sales from the first month. Now our customers find us easily online and we can measure all the results.»
International sustainable tourism platformClient
«Thanks to the digital and SEO strategy, we managed to position ourselves as a global reference in sustainable tourism.»
Paso 1
I start with your free gap map: I analyse your listing, your website and the competition in your area. That way we can see where to start, based on what the businesses above you are doing.
Paso 2
I read your reviews and your competitors' to find out what your customers value and what annoys them. With that I prepare a plan to ask for reviews at the right moment, with the messages ready, and I help you answer the bad ones too.
Paso 3
Categories, services, description, opening hours, real photos and posts, all consistent with your website. It's what appears on the map and the first thing you notice.
Paso 4
I look for magazines, local guides and service directories in your sector where it makes sense to appear, and we see if we can get them to mention you. Earned, not bought. And I check your details are the same in every directory.
Paso 5
I measure calls, directions, listing views and enquiries from your website, and how you're seen in each area. Every month, a report you can read in five minutes and the next gap we go after.
Every area has different customers and different competition. These are the ones I know best.
What ChatGPT and Google answer when people ask about what you do.
See the serviceMentions and links from your area and your sector.
See the serviceYour website in several languages, properly linked for Google.
See the serviceWhat's wrong with your website and what to fix first.
See the serviceAds only in your gaps, to bring in customers now.
See the serviceYour brand manual and the content plan that gives it authority.
See the serviceChange website, domain or platform without losing what you have.
See the serviceA website that loads fast, especially on mobile.
See the serviceA fast website, built so people can find you.
See the serviceCategories and products that rank and sell.
See the serviceGA4, Tag Manager and Clarity to measure what matters.
See the serviceYes. Google mainly looks at how relevant you are to the search, how close you are to the person searching and the trust your listing and reviews build. Size matters far less than it seems.
No, and be wary of anyone who does. What I do guarantee is the work every week, and that you see measured what has changed.
Yes. Each location gets its own listing and its own page, built around what people search for in that area.
Usually both. On the coast, many of your customers search in English and many in Spanish. I look at what each group searches for and make sure you show up for both.
Everything Google uses to decide who to show on the map: the main and secondary categories, services, description, opening hours, real photos and posts. And that it all matches what your website says.
With a simple system to ask for them when the customer is happy, with the messages already written for WhatsApp or email. Reviews have to be real: I never buy or make up a single one.
Citations are the places where your business's name, address and phone number appear, such as directories and guides. Mentions are articles or portals that talk about you. Both confirm to Google that you exist and that you're local.
Businesses whose customers are in a specific area. I've worked with installers, repair and maintenance companies and car dealerships, and the method is the same for a clinic, a restaurant, an estate agent or a law firm. If your customers find you with «near me» or the name of your town, it's a fit.
Me. You always talk to me, and the person who answers you is the person doing the work, with no account managers or middlemen.
With a complete listing that matches your website, a steady flow of reviews and a page on your website for each area you work in. Google looks at how relevant you are to the search, how close you are to the person searching and the trust you build.
It's the block of three businesses Google shows with the map, above the normal results, when someone searches for something nearby. It takes most of the clicks and calls, so it's the first goal of local SEO.
Every business has a different problem and a different solution, so I don't sell fixed packages: the work fits what you need. You can start with a free local SEO consultation: in under 48 hours I'll send you your gap map and, with that, tell you what I'd do.
No. The work is monthly and, if one month it doesn't make sense to carry on, we stop. Access to your website, your listing and your tools always stays in your name.
A short call to see if we’re a good fit. If we are, we’ll set up another day to talk about your project properly; if not, I’ll tell you that too.